Driving behavior is at the core of the GreenRoad 360™ service.

While billions of dollars are invested in safety and fuel-related vehicle equipment, road infrastructure and transportation asset management, very few resources are targeted at the greatest variable contributing to crashes and fuel consumption - the driver. Yet, improving driving behavior delivers significant returns to companies, government policy initiatives, the insurance industry and consumers.

How it Works

The company's flagship commercial service, GreenRoad 360™ includes:

GreenRoad Live™

In-vehicle driver coaching with real-time automated feedback via an LED display
Sensors analyze up to 120 separate types of driving events

GreenRoad Central™

Driver safety reports available on our secure Web site, or via e-mail or SMS
Web based risk analysis reports and tools

GreenRoad Engage™

Step-by-step roadmap of support, training, and resources
Reward incentive programs to sustain improved safe driving behavior
Roadmap allows customers to scale their use of 360 to thousands of drivers

GreenRoad Intersect™

Open multivendor platform that allows partners to create unique offerings with best-of-breed solutions that work together

GreenRoad Central™

GreenRoad's password-protected Web site provides real-time reports and analysis on the driving events captured by the in-vehicle system. Managers and drivers use the information to assess how they are driving, how driving habits can be improved and to analyze risk by driver, by organization or fleet-wide. Through GreenRoad Engage, dedicated account teams offer additional support and make recommendations with regard to training and support.

GreenRoad Live™

GreenRoad Live measures G-forces impacting the vehicle as it is driven. Sensors analyze up to 120 separate driving events in five categories: speed handling, cornering, land handling, braking, and acceleration. That data is transmitted in real-time to the red-yellow-green LED light display to provide the driver with immediate feedback.

Live also transmits the safety data via cellular modem to the GreenRoad servers to evaluate overall driving risk and skills. Patented algorithms associate risk with vehicle movement and categories of driving to assess driver safety. This data feed automatically updates the online reports and analysis available to drivers and fleet managers through GreenRoad Central.